All-Purpose Cleaner Concentrate That Actually Works (And Shows You Every Ingredient)

Why concentrate — not pre-diluted — changes everything

Let's do the math most cleaning brands hope you never see.

A standard 32oz spray bottle of all-purpose cleaner costs $5–$8 at the grocery store. You use it, you throw away the bottle, you buy another one. Over a year, a family that buys two bottles a month spends $120–$192 on cleaning solution — and generates 24 plastic bottles of waste, most of which end up in landfill or the ocean.

Now look at what you're actually buying. Open that $6 bottle and look at the ingredients list. Water is almost always the first ingredient — sometimes the first two or three, listed under different names. You are paying $6 per bottle mostly to ship water around the country in a plastic container.

Concentrate flips the model. One 33.8oz bottle of Ecolosophy concentrate contains the active cleaning ingredients, pre-mixed and ready to dilute. You add the water yourself — from your tap, at home, for free. The result: up to 100 spray bottles of genuine all-purpose cleaner, at about 50¢ per finished bottle.

Less water to ship, fewer bottles to buy

Shipping pre-diluted cleaners means trucking water weight across thousands of miles. With a concentrate you add the water at home, so we do not ship water across the country, and you refill a bottle you already own instead of buying another spray bottle. One household, one year, one bottle at a time.

This is not eco-virtue signaling. It is basic math. The concentrate format is the financially smarter, logistically saner, and genuinely lower-impact choice — and it cleans just as well. Better, actually, because you control the dilution. If you're still weighing whether one bottle can really replace everything under your sink, that math holds up room by room.

How to use it — 3 steps, no special equipment

1. Step 1: Choose your dilution. The cap is your measuring tool. No separate measuring cup needed.
   • ½ capful per 16oz water → glass, mirrors, windows
   • 1 capful per 16oz water → all-purpose (counters, appliances, most surfaces)
   • 2 capfuls per 16oz water → bathroom grime
   • 1 capful per 16oz water → floors (spray, then wipe or mop)
   When in doubt, start lighter. You can always add more.
2. Step 2: Fill a reusable spray bottle with water, then add the concentrate. Water first, concentrate second — this prevents over-foaming. Give it a gentle swirl. No shaking required.
3. Step 3: Label it, spray, wipe, done. Every kit includes label cards so you can keep your bottles organized by surface or dilution. No rinsing required on most surfaces for standard dilutions. For deep-clean dilutions (2 capfuls), a quick wipe with a damp cloth finishes the job on anything food-adjacent.

That is the entire process. No mixing instructions to memorize, no separate measuring tools, no confusion. The cap IS the measuring cup.

What it actually cleans — room by room

This is not a specialty cleaner. It is a genuine all-purpose solution that replaces the six or seven different spray bottles most families accumulate under the sink. Here is what works where:

Kitchen

• Countertops — granite, quartz, laminate, butcher block (sealed)
• Glass cooktops (1 capful dilution; not abrasive, will not scratch)
• Stainless steel appliances (wipe in the direction of the grain)
• Kitchen sink and faucet hardware
• Cabinet fronts, handles, and knobs
• Backsplash tile and grout (2 capfuls for heavy grease buildup)
• Refrigerator exterior and interior shelves
• Microwave interior (spray, wipe, done — no harsh fumes)

Bathroom

• Toilet exterior (tank, seat, base) — 2 capful dilution
• Sink basin and faucets
• Bathtub and shower walls (2 capfuls for soap scum and hard water)
• Shower tile and grout
• Glass shower doors (½ capful — no streaks)
• Mirrors (½ capful, same as windows)
• Bathroom counters and medicine cabinet surfaces

Living areas and whole home

• Sealed hardwood floors (spray the Everyday mix, 1 capful per 16oz, and wipe or damp-mop — do not oversaturate)
• Vinyl plank and tile floors
• Baseboards and trim
• Light switches and outlet covers
• Doorknobs and handles (high-touch surfaces daily)
• Windows and glass surfaces
• Window screens (gentle dilution, rinse with a damp cloth)
• Wood furniture — sealed surfaces only
• Leather furniture — test on a hidden spot first

Outdoor and other uses

• Patio furniture (resin, powder-coated metal, wicker)
• Car interiors — dashboard, cup holders, door panels
• Trash cans and recycling bins
• Yoga mats and fitness equipment
• High chairs, strollers, and baby gear (fragrance-free Unscented Oasis dilution for baby surfaces)

What NOT to clean with this

• Unsealed or unfinished wood — moisture will raise the grain and potentially warp the surface.
• Natural stone without sealing (raw marble, travertine) — unsealed stone is porous and can be damaged by any cleaning solution; seal it first.
• Cast iron cookware — cast iron should not be wet-cleaned with soap; use dedicated cast iron care.
• Inside a steam cleaner — do not add concentrate directly to a steam cleaner's water tank; it is formulated for spray-and-wipe application.

The ingredients — what is in every bottle

Most cleaning brands hide behind the phrase "cleaning agents" or "proprietary blend." We name every ingredient on the label. Unscented Oasis has 8 ingredients, Citrus Burst has 9, and Pure Serenity has 10. The manufacturer's safety data sheet lists them like this:

1. Water. The base of the concentrate.
2. Sodium methyl 2-sulfolaurate and disodium 2-sulfolaurate. Surfactants. Surfactants are the workhorses of any cleaner: they lower water's surface tension, surround grease and grime, and lift them off the surface so they can be wiped away.
3. Lauryl alcohol ethoxylate (POE-7). A second surfactant that works alongside the first to lift grease.
4. Lauryl/myristyl amidopropylamine oxide. A third surfactant that supports cleaning and foam.
5. Glycerin. A humectant, which helps surfaces wipe to a non-streaky finish.
6. Citric acid. A mild acid that helps with mineral deposits, hard water spots, and soap scum.
7. Baking soda. A mild alkali that supports cleaning power.
8. Polysorbate 20. A surfactant that helps the formula stay blended.
9. Essential oil — or nothing at all.
   • Unscented Oasis: No fragrance ingredient at all. Truly fragrance-free, for anyone who simply prefers clean to smell like nothing.
   • Citrus Burst: Adds orange essential oil.
   • Pure Serenity: Adds eucalyptus essential oil and rosemary essential oil.
   No synthetic fragrance. No mystery "fragrance compounds." If it smells like something, it is because of the essential oil named on the label.

Every ingredient on the label is named, and each one has a job. That is the transparency standard we hold ourselves to, and the standard we think every cleaning brand should be held to.

Concentrate vs. ready-to-use: the real cost comparison